In today’s market, packaging design is key. Did you know, seven in 10 customers pick a product based on its packaging? This highlights the need to perfect your fitness product’s look. You’ll want to create a packaging design plan. It has 11 steps, beginning with your goals, who you’re selling to, and your brand’s style. Decide what kind of packaging you need. It might be outer boxes, inside wrappings, or the product cover. Each type serves a different purpose. For example, retail boxes must look good on shelves and be strong. Online packages need to withstand travel and show off important details for internet buyers. To design well, do your homework. Look into what customers want, what other brands are doing, and where the market is heading. Test different models and keep improving. User feedback is gold. Make sure real people like your design before you’re done. Key Takeaways: Design your fitness product packaging to effectively influence customers. Follow a well-organized packaging design process with 11 essential steps. Consider the type of packaging and sales channel to tailor the design. …
